The predictive analytics market in South & Central America is expected to grow from US$ 416.57 million in 2022 to US$ 1,156.38 million by 2028. It is estimated to grow at a CAGR of 18.5% from 2022 to 2028.

Rise in Adoption of Big Data Technologies

Big Data is a technology-driven movement. Its strategic importance requires careful consideration when it comes to adoption. While the 3 Vs, i.e., volume, velocity, and variety, are frequently used to define Big Data, the use of big data-enabled technologies is not limited to how the 3 Vs are defined. Their use has a much broader scope when properly analyzed from an organizational perspective. Using big data effectively requires changing mindsets about how it is used. While other technologies help solve problems, such as streamlining the inventory management processes or providing online systems to track order shipments in real-time, big data helps find issues that need special attention. A key factor in the success of any new program is how it is approached since its inception phase. Any big data program that requires data integration into strategic planning will be critical and will be heavily penalized in case of failure. The appropriate framework to implement predictive analytics within the organization must be adopted. Data flow, governance, and data need to be further integrated into big data platforms to find a more comprehensive solution to manage compliance tasks and upgrade existing legacy systems to newer and faster software-based services. For instance, Hexanika is a FinTech Big Data software company that has developed an end-to-end solution for financial institutions to address regulatory compliance reporting and data sourcing. Hexanika’s innovative solutions improve data quality, keep regulatory reporting in line with the dynamic regulatory requirements, and keep pace with the new developments and latest regulatory updates. This is leading to the high growth of the predictive analytics market.

Market Overview

The predictive analytics market in SAM is further segmented into Brazil, Argentina, and the Rest of SAM. Countries such as Brazil, Colombia, Argentina, Chile, and Peru have the potential to implement predictive analytics solutions across the banking and financial services, manufacturing, transportation, and healthcare sectors. These solutions are already in use in applications such as customer relationship management, clinical decision support, collection analysis, customer retention, direct marketing, and fraud detection. In addition, increasing adoption of data mining tools across multiple domains, along with the use of cloud services, and the notable demand for data analysis would further support the market growth during the forecast period.

South & Central America Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)

South & Central America Predictive Analytics Market Segmentation

The South & Central America predictive analytics market is segmented into component, deployment mode, organization size, industry vertical, and country.

Based on component, the market is segmented into solution and service. By solution, the market is sub segmented into risk analytics, marketing analytics, sales analytics, customer analytics, and others. The solution segment registered the largest market share in 2022.

Based on deployment mode, the market is segmented into on-premise and cloud-based. The on -premise segment held a larger market share in 2022.

Based on organization size, the market is segmented into small and medium enterprises (SMEs) and large enterprises. The large enterprises segment held the larger market share in 2022.

Based on industry vertical, the market is segmented into IT & Telecom, BFSI, energy & utilities, government and defence, retail and e-commerce, manufacturing, and others. The BFSI segment held the largest market share in 2022.

Based on country, the market is segmented into Brazil , Argentina and Rest of South & Central America. Brazil dominated the market share in 2022.

IBM Corporation; Microsoft Corporation ; Oracle Corporation; SAP SE; Google LLC; SAS Institute Inc.; Salesforce.com, inc.; Amazon Web Services; Hewlett Packard Enterprise Development LP (HPE) ; and NTT DATA Corporation are the leading companies operating in the predictive analytics market in the region.

TABLE OF CONTENTS

1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 South & Central America Predictive Analytics Market – By Component
1.3.2 South & Central America Predictive Analytics Market – By Deployment Mode
1.3.3 South & Central America Predictive Analytics Market – By Organization Size
1.3.4 South & Central America Predictive Analytics Market – By Industry Vertical
1.3.5 South & Central America Predictive Analytics Market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. South & Central America Predictive Analytics – Market Landscape
4.1 Market Overview
4.2 South & Central America PEST Analysis
4.2.1 SAM
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. South & Central America Predictive Analytics Market– Key Market Dynamics
5.1 Market Drivers
5.1.1 Rise in Adoption of Big Data Technologies
5.1.2 Increase in Uptake of Predictive Analytics Tools
5.2 Market Restraints
5.2.1 Changing Data Regulations in the Region
5.3 Market Opportunities
5.3.1 Emergence of AIoT Technologies
5.4 Future Trends
5.4.1 Expansion of Dark Data
5.5 Impact Analysis of Drivers and Restraints
6. Predictive Analytics Market – South & Central America Analysis
6.1 Overview
6.2 South & Central America Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
7. South & Central America Predictive Analytics Market Revenue and Forecast to 2028 – Component
7.1 Overview
7.2 South & Central America Predictive Analytics Market, By Component (2021 And 2028)
7.3 Solutions
7.3.1 Overview
7.3.2 Solutions: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.3.2.1 Risk Analytics
7.3.2.1.1 Overview
7.3.2.1.2 Risk Analytics: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.3.2.2 Marketing Analytics
7.3.2.2.1 Overview
7.3.2.2.2 Marketing Analytics: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.3.2.3 Sales Analytics
7.3.2.3.1 Overview
7.3.2.3.2 Sales Analytics: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.3.2.4 Customer Analytics
7.3.2.4.1 Overview
7.3.2.4.2 Customer Analytics: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.3.2.5 Others
7.3.2.5.1 Overview
7.3.2.5.2 Others: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
7.4 Services
7.4.1 Overview
7.4.2 Services: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
8. South & Central America Predictive Analytics Market Revenue and Forecast to 2028 – Deployment Mode
8.1 Overview
8.2 South & Central America Predictive Analytics Market, By Deployment Mode (2021 And 2028)
8.3 Cloud based
8.3.1 Overview
8.3.2 Cloud based: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
8.4 On Premise
8.4.1 Overview
8.4.2 On Premise: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
9. South & Central America Predictive Analytics Market Revenue and Forecast to 2028 – Organization Size
9.1 Overview
9.2 South & Central America Predictive Analytics Market, By Organization Size (2021 And 2028)
9.3 Large Enterprises
9.3.1 Overview
9.3.2 Large Enterprises: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
9.4 Small and Medium-Sized Enterprises
9.4.1 Overview
9.4.2 Small and Medium-Sized Enterprises: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10. South & Central America Predictive Analytics Market Revenue and Forecast to 2028 – Industry Vertical
10.1 Overview
10.2 South & Central America Predictive Analytics Market, By Industry Vertical (2021 And 2028)
10.3 BFSI
10.3.1 Overview
10.3.2 BFSI: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.4 Manufacturing
10.4.1 Overview
10.4.2 Manufacturing: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.5 Retail and eCommerce
10.5.1 Overview
10.5.2 Retail and eCommerce: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.6 IT and Telecom
10.6.1 Overview
10.6.2 IT and Telecom: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.7 Energy and Utilities
10.7.1 Overview
10.7.2 Energy and Utilities: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.8 Government and Defense
10.8.1 Overview
10.8.2 Government and Defense: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
10.9 Others
10.9.1 Overview
10.9.2 Others: Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
11. South & Central America Predictive Analytics Market – Country Analysis
11.1 SAM: Predictive Analytics Market
11.1.1 Overview
11.1.2 SAM: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
11.1.3 SAM: Predictive Analytics Market Revenue and Forecast, by Country
11.1.3.1 Brazil: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
11.1.3.1.1 Brazil Predictive Analytics Market Breakdown, By Component
11.1.3.1.2 Brazil Predictive Analytics Market Breakdown, By Deployment Mode
11.1.3.1.3 Brazil Predictive Analytics Market Breakdown, By Organization Size
11.1.3.1.4 Brazil Predictive Analytics Market Breakdown, By Industry Verticals
11.1.3.2 Argentina: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
11.1.3.2.1 Argentina Predictive Analytics Market Breakdown, By Component
11.1.3.2.2 Argentina Predictive Analytics Market Breakdown, By Deployment Mode
11.1.3.2.3 Argentina Predictive Analytics Market Breakdown, By Organization Size
11.1.3.2.4 Argentina Predictive Analytics Market Breakdown, By Industry Verticals
11.1.3.3 Rest of SAM: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
11.1.3.3.1 Rest of SAM Predictive Analytics Market Breakdown, By Component
11.1.3.3.2 Rest of SAM Predictive Analytics Market Breakdown, By Deployment Mode
11.1.3.3.3 Rest of SAM Predictive Analytics Market Breakdown, By Organization Size
11.1.3.3.4 Rest of SAM Predictive Analytics Market Breakdown, By Industry Verticals
12. Industry Landscape
12.1 Market Initiative
12.2 Merger and Acquisition
12.3 New Development
13. Company Profiles
13.1 IBM Corporation
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Microsoft Corporation
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Oracle Corporation
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 SAP SE
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Google LLC
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 SAS Institute Inc.
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Salesforce.com, inc.
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Amazon Web Services
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Hewlett Packard Enterprise Development LP (HPE)
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 NTT DATA Corporation
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About The Insight Partners
14.2 Glossary of Terms

LIST OF TABLES

Table 1.             South & Central America Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Table 2.             SAM: Predictive Analytics Market, Revenue and Forecast to 2028 – By Component (US$ Million)
Table 3.             SAM: Predictive Analytics Market, Revenue and Forecast to 2028 – By Deployment Mode (US$ Million)
Table 4.             SAM: Predictive Analytics Market, Revenue and Forecast to 2028 – By Organization Size (US$ Million)
Table 5.             SAM: Predictive Analytics Market, Revenue and Forecast to 2028 – By Industry Verticals (US$ Million)
Table 6.             South America: Predictive Analytics Market, Revenue and Forecast to 2028 – By Country (US$ Million)
Table 7.             Brazil Predictive Analytics Market Revenue and Forecast to 2028 – By Component (US$ Million)
Table 8.             Brazil Predictive Analytics Market Revenue and Forecast to 2028 – By Solution (US$ Million)
Table 9.             Brazil Predictive Analytics Market Revenue and Forecast to 2028 – By Deployment Mode (US$ Million)
Table 10.          Brazil Predictive Analytics Market Revenue and Forecast to 2028 – By Organization Size (US$ Million)
Table 11.          Brazil Predictive Analytics Market Revenue and Forecast to 2028 – By Industry Verticals (US$ Million)
Table 12.          Argentina Predictive Analytics Market Revenue and Forecast to 2028 – By Component (US$ Million)
Table 13.          Argentina Predictive Analytics Market Revenue and Forecast to 2028 – By Solution (US$ Million)
Table 14.          Argentina Predictive Analytics Market Revenue and Forecast to 2028 – By Deployment Mode (US$ Million)
Table 15.          Argentina Predictive Analytics Market Revenue and Forecast to 2028 – By Organization Size (US$ Million)
Table 16.          Argentina Predictive Analytics Market Revenue and Forecast to 2028 – By Industry Verticals (US$ Million)
Table 17.          Rest of SAM Predictive Analytics Market Revenue and Forecast to 2028 – By Component (US$ Million)
Table 18.          Rest of SAM Predictive Analytics Market Revenue and Forecast to 2028 – By Solution (US$ Million)
Table 19.          Rest of SAM Predictive Analytics Market Revenue and Forecast to 2028 – By Deployment Mode (US$ Million)
Table 20.          Rest of SAM Predictive Analytics Market Revenue and Forecast to 2028 – By Organization Size (US$ Million)
Table 21.          Rest of SAM Predictive Analytics Market Revenue and Forecast to 2028 – By Industry Verticals (US$ Million)
Table 22.          Glossary of Terms, Predictive Analytics Market
 
 

LIST OF FIGURES

Figure 1.           South & Central America Predictive Analytics Market Segmentation
Figure 2.           South & Central America Predictive Analytics Market Segmentation – By Country
Figure 3.           South & Central America Predictive Analytics Market Overview
Figure 4.           South & Central America Predictive Analytics Market, By Component
Figure 5.           South & Central America Predictive Analytics Market, By Country
Figure 6.           SAM: PEST Analysis
Figure 7.           Predictive Analytics Market– Ecosystem Analysis
Figure 8.           Expert Opinion
Figure 9.           South & Central America Predictive Analytics Market Impact Analysis of Drivers and Restraints
Figure 10.        South & Central America Predictive Analytics Market Revenue and Forecast To 2028 (US$ Million)
Figure 11.        SAM: Predictive Analytics Market, by Component, 2021 & 2028 (%)
Figure 12.        South & Central America Solution: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 13.        South & Central America Risk Analytics: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 14.        South & Central America Marketing Analytics: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 15.        South & Central America Sales Analytics: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 16.        South & Central America Customer Analytics: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 17.        South & Central America Others: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 18.        South & Central America Services: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 19.        SAM: Predictive Analytics Market, by Deployment Mode, 2021 & 2028 (%)
Figure 20.        South & Central America Cloud based: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 21.        South & Central America On Premise: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 22.        SAM: Predictive Analytics Market, by Organization Size, 2021 & 2028 (%)
Figure 23.        South & Central America Large Enterprises: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 24.        South & Central America Small and Medium-Sized Enterprises: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 25.        SAM: Predictive Analytics Market, by Industry Verticals, 2021 & 2028 (%)
Figure 26.        South & Central America BFSI: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 27.        South & Central America Manufacturing: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 28.        South & Central America Retail and eCommerce: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 29.        South & Central America IT and Telecom: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 30.        South & Central America Energy and Utilities: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 31.        South & Central America Government and Defense: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 32.        South & Central America Others: Predictive Analytics Market Revenue and Forecast to 2028 (US$ Million)
Figure 33.        SAM: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
Figure 34.        South America: Predictive Analytics Market, by Country, 2021 & 2028 (%)
Figure 35.        Brazil: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
Figure 36.        Argentina: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)
Figure 37.        Rest of SAM: Predictive Analytics Market – Revenue and Forecast to 2028 (US$ Million)

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the South & Central America Predictive Analytics Market.
● Highlights key business priorities in order to assist companies to realign their business strategies.
● The key findings and recommendations highlight crucial progressive industry trends in South & Central America Predictive Analytics Market, thereby allowing players across the value chain to develop effective long-term strategies.
● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
● Scrutinize in-depth South & Central America market trends and outlook coupled with the factors driving the market, as well as those hindering it.
● Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

The List of Companies – South & Central America Predictive Analytics Market

● IBM Corporation                                             
● Microsoft Corporation                                  
● Oracle Corporation                                         
● SAP SE                                                                 
● Google LLC                                                         
● SAS Institute Inc.                                             
● Salesforce.com, inc.                                       
● Amazon Web Services                                  
● Hewlett Packard Enterprise Development LP (HPE)                         
● NTT DATA Corporation