The Middle East and Africa breakfast cereals market is expected to grow from US$ 6,115.32 million in 2022 to US$ 8,127.50 million by 2028; it is estimated to grow at a CAGR of 4.9% from 2022 to 2028.

The market growth in this region is attributed to the rising consumption of low-sugar breakfast cereals and increased knowledge of the health benefits of such breakfast cereals. Cereal manufacturers are developing products with greater nutritional value by adding ingredients such as dried fruits with no added sugar. Ready-to-eat cold cereals containing dried fruits can be chosen as a healthier breakfast option by health-conscious and time-pressed consumers. Moreover, such cereals can be sweetened using sweeteners such as honey, dried fruit, or coconut sugar. Many businesses are concentrating on new ways to combine sugar and sweetening chemicals, often known as flavor modulators, to retain customer taste expectations and product functionality while decreasing sugar consumption. Some products have been improved by lowering their sugar content. Aldi’s Harvest Morn Crunchy Honey Nut Corn Flakes comes with 19% lower sugar content, which was reduced from 34.4 g to 28.0 g per 100 g; moreover, Honey Monster Puffs (previously Sugar Puffs) are offered with a 17% reduction in sugar, from 35.0 g to 29.0 g per 100 g. Further, there have been notable achievements among food manufacturers in reducing salt content. For example, Lidl’s Crown field Corn Flakes come with 60% lower salt content (1.02 g per 100 g), and Simply M&S Cornflakes are offered with 36% low salt content (0.45 g per 100 g).

With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Middle East and Africa Breakfast Cereals market growth at a notable CAGR during the forecast period.

Middle East and Africa Breakfast Cereals Market Revenue and Forecast to 2028 (US$ Million)

Middle East and Africa Breakfast Cereals Market Segmentation

The Middle East and Africa breakfast cereals market is segmented on the basis of product type, category, type, distribution channel, and country. Based on product type, the market is bifurcated into ready to eat and ready to cook. Based on category, the Middle East and Africa breakfast cereals market is divided into organic and conventional. By type, the market is segmented into low sugar and regular. Based on distribution channel, the Middle East and Africa breakfast cereals market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. Based on country, the Middle East and Africa Breakfast Cereals market is segmented into South Africa, Saudi Arabia, the UAE, and Rest of the Middle East and Africa.

Middle East and Africa Breakfast Cereals Market Companies Mentioned

The Kellogg Company ; Bob’s Red Mill Natural Foods; General Mills Inc.; Nestlé SA; The Quaker Oats Company; and Carman’s Fine Foods Pty Ltd. are a few major companies operating in the Middle East and Africa Breakfast Cereals market.

TABLE OF CONTENTS

1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection
3.2.2 Primary Interviews
3.2.3 Hypothesis Formulation
3.2.4 Macro-economic Factor Analysis
3.2.5 Developing Base Number
3.2.6 Data Triangulation
3.2.7 Country Level Data
4. Middle East and Africa Breakfast Cereals Market Landscape
4.1 Market Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Expert Opinion
4.4 Ecosystem Analysis
5. Middle East and Africa Breakfast Cereals Market — Key Market Dynamics
5.1 Key Market Drivers
5.1.1 Growing consumption of RTE products
5.1.2 Increased Penetration of Retail Chains
5.2 Key Market Restraints
5.2.1 Availability of Alternative Products
5.3 Key Market Opportunities
5.3.1 Growing Demand for Fortified Breakfast Items
5.4 Future Trends
5.4.1 Growing Product Launches of Low-Sugar Breakfast Cereals
5.5 Impact Analysis of Drivers and Restraint
6. Middle East and Africa Breakfast Cereals Market –Market Analysis
6.1 Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028
7. Middle East and Africa Breakfast Cereals Market Analysis – By Product Type
7.1 Overview
7.1.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Product Type
7.2 Ready to Eat
7.2.1 Overview
7.2.2 Ready to Eat: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
7.3 Ready to Cook
7.3.1 Overview
7.3.2 Ready to Cook: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
8. Middle East and Africa Breakfast Cereals Market Analysis – By Category
8.1 Overview
8.1.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Category
8.2 Organic
8.2.1 Overview
8.2.2 Organic: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
8.3 Conventional
8.3.1 Overview
8.3.2 Conventional: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
9. Middle East and Africa Breakfast Cereals Market Analysis – By Type
9.1 Overview
9.1.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Type
9.2 Low Sugar
9.2.1 Overview
9.2.2 Low Sugar: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
9.3 Regular
9.3.1 Overview
9.3.2 Regular: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
10. Middle East and Africa Breakfast Cereals Market Analysis – By Distribution Channel
10.1 Overview
10.1.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Distribution Channel
10.2 Supermarkets and Hypermarkets
10.2.1 Overview
10.2.2 Supermarkets and Hypermarkets: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
10.3 Convenience Stores
10.3.1 Overview
10.3.2 Convenience Stores: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
10.4 Online Retail
10.4.1 Overview
10.4.2 Online Retail: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
11. Middle East and Africa Breakfast Cereals Market – Country Analysis
11.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market
11.1.1 Middle East and Africa: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
11.1.2 Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Key Country
11.1.2.1 South Africa: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
11.1.2.1.1 South Africa: Middle East and Africa Breakfast Cereals Market, by Product Type
11.1.2.1.2 South Africa: Middle East and Africa Breakfast Cereals Market, by Category
11.1.2.1.3 South Africa: Middle East and Africa Breakfast Cereals Market, by Type
11.1.2.1.4 South Africa: Middle East and Africa Breakfast Cereals Market, by Distribution Channel
11.1.2.2 Saudi Arabia: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
11.1.2.2.1 Saudi Arabia: Middle East and Africa Breakfast Cereals Market, by Product Type
11.1.2.2.2 Saudi Arabia: Middle East and Africa Breakfast Cereals Market, by Category
11.1.2.2.3 Saudi Arabia: Middle East and Africa Breakfast Cereals Market, by Type
11.1.2.2.4 Saudi Arabia: Middle East and Africa Breakfast Cereals Market, by Distribution Channel
11.1.2.3 UAE: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
11.1.2.3.1 UAE: Middle East and Africa Breakfast Cereals Market, by Product Type
11.1.2.3.2 UAE: Middle East and Africa Breakfast Cereals Market, by Category
11.1.2.3.3 UAE: Middle East and Africa Breakfast Cereals Market, by Type
11.1.2.3.4 UAE: Middle East and Africa Breakfast Cereals Market, by Distribution Channel
11.1.2.4 Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
11.1.2.4.1 Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Product Type
11.1.2.4.2 Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Category
11.1.2.4.3 Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Type
11.1.2.4.4 Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Distribution Channel
12. Industry Landscape
12.1 Overview
12.2 Business Planning and Strategy
12.3 Merger and Acquisition
12.4 Expansion & Collaboration
12.5 Product News
13. Company Profiles
13.1 The Kellogg Company
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Bob’s Red Mill Natural Foods
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 General Mills Inc.
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Nestlé SA
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 The Quaker Oats Company
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Carman’s Fine Foods Pty Ltd.
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
14. Appendix
14.1 About The Insight Partners
14.2 Glossary of Terms

LIST OF TABLES

Table 1.             Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
Table 2.             Middle East and Africa Breakfast Cereals Market, by Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 3.             Middle East and Africa Breakfast Cereals Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 4.             Middle East and Africa Breakfast Cereals Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 5.             Middle East and Africa Breakfast Cereals Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 6.             South Africa Middle East and Africa Breakfast Cereals Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 7.             South Africa Middle East and Africa Breakfast Cereals Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 8.             South Africa Middle East and Africa Breakfast Cereals Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 9.             South Africa Middle East and Africa Breakfast Cereals Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 10.          Saudi Arabia Middle East and Africa Breakfast Cereals Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 11.          Saudi Arabia Middle East and Africa Breakfast Cereals Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 12.          Saudi Arabia Middle East and Africa Breakfast Cereals Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 13.          Saudi Arabia Middle East and Africa Breakfast Cereals Market, by Distribution Channel– Revenue and Forecast to 2028 (US$ Million)
Table 14.          UAE Middle East and Africa Breakfast Cereals Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 15.          UAE Middle East and Africa Breakfast Cereals Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 16.          UAE Middle East and Africa Breakfast Cereals Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 17.          UAE Middle East and Africa Breakfast Cereals Market, by Distribution Channel– Revenue and Forecast to 2028 (US$ Million)
Table 18.          Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market, by Product Type– Revenue and Forecast to 2028 (US$ Million)
Table 19.          Rest of Middle East and Africa Breakfast Cereals Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 20.          Rest of Middle East and Africa Breakfast Cereals Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 21.          Rest of Middle East and Africa Breakfast Cereals Market, by Distribution Channel– Revenue and Forecast to 2028 (US$ Million)
Table 22.          Glossary of Terms, Middle East and Africa Breakfast Cereals Market
 

LIST OF FIGURES

Figure 1.           Middle East and Africa Breakfast Cereals Market Segmentation
Figure 2.           Middle East and Africa Breakfast Cereals Market Overview
Figure 3.           Middle East and Africa Breakfast Cereals Market, By Type
Figure 4.           Middle East and Africa Breakfast Cereals Market, By Country
Figure 5.           Porter’s Five Forces Analysis
Figure 6.           Expert Opinion
Figure 7.           Middle East and Africa Breakfast Cereals Market – Ecosystem
Figure 8.           Middle East and Africa Breakfast Cereals Market Impact Analysis of Drivers and Restraints
Figure 9.           Middle East and Africa: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast to 2028 (US$ Million)
Figure 10.        Middle East and Africa: Middle East and Africa Breakfast Cereals Market Revenue Share, by Product Type (2021 and 2028)
Figure 11.        Ready to Eat: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 12.        Ready to Cook: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 13.        Middle East and Africa: Middle East and Africa Breakfast Cereals Market Revenue Share, by Category (2021 and 2028)
Figure 14.        Organic: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 15.        Conventional: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 16.        Middle East and Africa: Middle East and Africa Breakfast Cereals Market Revenue Share, by Type (2021 and 2028)
Figure 17.        Low Sugar: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 18.        Regular: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 19.        Middle East and Africa: Middle East and Africa Breakfast Cereals Market Revenue Share, by Distribution Channel (2021 and 2028)
Figure 20.        Supermarkets and Hypermarkets: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 21.        Convenience Stores: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 22.        Online Retail: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 23.        Others: Middle East and Africa Breakfast Cereals Market – Revenue and Forecast To 2028 (US$ Million)
Figure 24.        Overview: Middle East and Africa Breakfast Cereals Market –(US$ Million)
Figure 25.        Middle East and Africa: Middle East and Africa Breakfast Cereals Market Revenue Share, by Key Country (2021 and 2028)
Figure 26.        South Africa: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
Figure 27.        Saudi Arabia: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
Figure 28.        UAE: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million)
Figure 29.        Rest of Middle East and Africa: Middle East and Africa Breakfast Cereals Market –Revenue and Forecast to 2028 (US$ Million

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East and Africa Breakfast Cereals Market.
● Highlights key business priorities in order to assist companies to realign their business strategies.
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The List of Companies – Middle East and Africa Breakfast Cereals Market

●  The Kellogg Company                                                  
● Bob’s Red Mill Natural Foods                                      
● General Mills Inc.                                                         
● Nestlé SA                                                                      
● The Quaker Oats Company                                         
● Carman’s Fine Foods Pty Ltd.