The location-based entertainment market in Middle East & Africa is expected to grow from US$ 44.40 million in 2022 to US$ 68.95 million by 2028. It is estimated to grow at a CAGR of 7.6% from 2022 to 2028.

Use of VR Headsets for Indoor Games

Currently, sporting events are embracing immersive experiences and entering the game industry. Large sporting organizations and events have already begun to invest in virtual and augmented reality to improve sports and events. For instance, during the COVID-19 lockdowns, many people and businesses were using virtual and augmented reality to organize virtual yet immersive meetings and activities beyond the typical video meetings. The major technology firms are already striving to create headgear that do not require cords and allow for HD visual viewing. Manufactures like Sony, Samsung Electronics Co., Ltd. and many more are creating 8k and significantly more powerful processors for virtual reality headsets. With an unmatched, potent engagement platform that connects players in-home, VR gameplay with their social, competitive, and premium experiences at out-of-home entertainment venues like family entertainment centres, in order to accommodate the new standard in location-based entertainment, VRStudies Sports redraws the lines dividing virtual reality games.

Market Overview

The Middle East & Africa is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of the Middle East & Africa. Dubai is one of the prominent cities in the region to which the tourists are primarily attracted. Due to this, the country is focused on building more tourism infrastructures. The country has the world’s largest indoor virtual reality (VR) park, which is a major tourist attraction. Further, prominent Middle East & Africa location-based entertainment market players such as Zero Latency are present in major countries of the region, such as Saudi Arabia and the UAE. Any strategic development implemented by such companies contributes to the region’s Middle East & Africa location-based entertainment market. In February 2020, Saudi Entertainment Ventures (SEVEN) decided to contribute to Saudi Vision 2030. This Public Investment Fund (PIF)-established company is set to invest in developing several entertainment destinations in Riyadh, Saudi Arabia.

Further, the companies operating in the Middle East & Africa location-based entertainment market continuously focus on growth strategies. Due to this, the companies achieve several awards and recognitions. For instance, in June 2022, SPREE Interactive was awarded the “Best in Location-Based” for its AR and VR at Augmented World Expo 2022.

Moreover, several associations related to location-based entertainment are present in the region. For instance, the Virtual Reality South Africa Association (VRSA) is a South African association established to promote augmented reality and virtual reality companies in the region. Such associations are expected to increase the development of location-based entertainment in the region.

Middle East & Africa Location-based Entertainment Market Revenue and Forecast to 2028 (US$ Million)

Middle East & Africa Location-based Entertainment Market Segmentation

The Middle East & Africa location-based entertainment market is segmented into component, technology, end-use, and country.

Based on component, the market is bifurcated into hardware and software. The hardware segment held a larger market share in 2022. Based on technology, the market bifurcated into 2-dimesnional and 3-dimensional. The 3-dimensional segment held a larger market share in 2022. Based on end-use, the market is segmented into amusement parks, arcade studios, and film studios. The amusement parks segment dominated the market share in 2022. Based on country, the market is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. Saudi Arabia dominated the market share in 2022. HQSoftware; Neurogaming Ltd; SpringboardVR; Samsung Electronics Co., Ltd.; and Vicon Motion Systems Ltd are the leading companies operating in the location-based entertainment market in the region.

TABLE OF CONTENTS
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Middle East & Africa Location-Based Entertainment Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 MEA
4.3 Ecosystem Analysis
4.4 Expert Opinions
5. Middle East & Africa Location-Based Entertainment Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Popularity of 360-Degree VR-Based Games
5.1.2 Mix of AR and VR Technology with 3-D Projection Mapping
5.2 Market Restraints
5.2.1 Health Risks Associated with Extensive Usage of Virtual Reality Headsets
5.3 Market Opportunities
5.3.1 Development and Integration of Advanced Technologies and Tools
5.3.2 Use of VR Headsets for Indoor Games
5.4 Future Trends
5.4.1 Advent of Next-Generation Laser Tags
5.5 Impact Analysis of Drivers and Restraints
6. Middle East & Africa Location-Based Entertainment Market –Market Analysis
6.1 Middle East & Africa Location-Based Entertainment Market Overview
6.2 Middle East & Africa Location-Based Entertainment Market Revenue Forecast and Analysis
7. Middle East & Africa Location-Based Entertainment Market Analysis – By Component
7.1 Overview
7.2 Middle East & Africa Location-Based Entertainment Market, By Component (2021 and 2028)
7.3 Hardware
7.3.1 Overview
7.3.2 Hardware: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Software
7.4.1 Overview
7.4.2 Software: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
8. Middle East & Africa Location-Based Entertainment Market Analysis – By Technology
8.1 Overview
8.2 Middle East & Africa Location-Based Entertainment Market, By Technology (2021 and 2028)
8.3 2D
8.3.1 Overview
8.3.2 2D: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
8.4 3D
8.4.1 Overview
8.4.2 3D: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
9. Middle East & Africa Location-Based Entertainment Market Analysis – By End Use
9.1 Overview
9.2 Middle East & Africa Location-Based Entertainment Market, By End Use (2021 and 2028)
9.3 Amusement Park
9.3.1 Overview
9.3.2 Amusement Park: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
9.4 Arcade Studio
9.4.1 Overview
9.4.2 Arcade Studio: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
9.5 Film Studio
9.5.1 Overview
9.5.2 Film Studio: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10. Middle East & Africa Location-Based Entertainment Market – Country Analysis
10.1 Middle East & Africa Location-Based Entertainment Market
10.1.1 Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10.1.3 Middle East & Africa Location-Based Entertainment Market- by Key Country
10.1.3.1 South Africa: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10.1.3.1.1 South Africa: Middle East & Africa Location-Based Entertainment Market- By Component
10.1.3.1.2 South Africa: Middle East & Africa Location-Based Entertainment Market- By Technology
10.1.3.1.3 South Africa: Middle East & Africa Location-Based Entertainment Market- By End Use
10.1.3.2 Saudi Arabia: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10.1.3.2.1 Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By Component
10.1.3.2.2 Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By Technology
10.1.3.2.3 Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By End Use
10.1.3.3 UAE: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10.1.3.3.1 UAE: Middle East & Africa Location-Based Entertainment Market- By Component
10.1.3.3.2 UAE: Middle East & Africa Location-Based Entertainment Market- By Technology
10.1.3.3.3 UAE: Middle East & Africa Location-Based Entertainment Market- By End Use
10.1.3.4 Rest of Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
10.1.3.4.1 Rest of Middle East & Africa Location-Based Entertainment Market- By Component
10.1.3.4.2 Rest of Middle East & Africa Location-Based Entertainment Market- By Technology
10.1.3.4.3 Rest of Middle East & Africa Location-Based Entertainment Market- By End Use
11. Industry Landscape
11.1 Overview
11.2 Business Planning and Strategy
11.3 Merger and Acquisition
11.4 Expansion & Collaboration
11.5 Product News
12. Company Profiles
12.1 HQSoftware
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Neurogaming LTD
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 SpringboardVR
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Samsung Electronics Co., Ltd.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Vicon Motion Systems Ltd
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Word Index

LIST OF TABLES
Table 1. Middle East & Africa Location-Based Entertainment Market Revenue and Forecast to 2028 (US$ Million)
Table 2. Middle East & Africa Location-Based Entertainment Market- By Component– Revenue and Forecast to 2028 (US$ Million)
Table 3. Middle East & Africa Location-Based Entertainment Market- By Technology – Revenue and Forecast to 2028 (US$ Million)
Table 4. Middle East & Africa Location-Based Entertainment Market- By End Use – Revenue and Forecast to 2028 (US$ Million)
Table 5. South Africa: Middle East & Africa Location-Based Entertainment Market- By Component –Revenue and Forecast to 2028 (US$ Million)
Table 6. South Africa: Middle East & Africa Location-Based Entertainment Market- By Technology –Revenue and Forecast to 2028 (US$ Million)
Table 7. South Africa: Middle East & Africa Location-Based Entertainment Market- By End Use –Revenue and Forecast to 2028 (US$ Million)
Table 8. Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By Component –Revenue and Forecast to 2028 (US$ Million)
Table 9. Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By Technology –Revenue and Forecast to 2028 (US$ Million)
Table 10. Saudi Arabia: Middle East & Africa Location-Based Entertainment Market- By End Use –Revenue and Forecast to 2028 (US$ Million)
Table 11. UAE: Middle East & Africa Location-Based Entertainment Market- By Component –Revenue and Forecast to 2028 (US$ Million)
Table 12. UAE: Middle East & Africa Location-Based Entertainment Market- By Technology –Revenue and Forecast to 2028 (US$ Million)
Table 13. UAE: Middle East & Africa Location-Based Entertainment Market- By End Use –Revenue and Forecast to 2028 (US$ Million)
Table 14. Rest of Middle East & Africa Location-Based Entertainment Market- By Component –Revenue and Forecast to 2028 (US$ Million)
Table 15. Rest of Middle East & Africa Location-Based Entertainment Market- By Technology –Revenue and Forecast to 2028 (US$ Million)
Table 16. Rest of Middle East & Africa Location-Based Entertainment Market- By End Use –Revenue and Forecast to 2028 (US$ Million)
Table 17. List of Abbreviation

LIST OF FIGURES
Figure 1. Middle East & Africa Location-Based Entertainment Market Segmentation
Figure 2. Middle East & Africa Location-Based Entertainment Market Segmentation – By Country
Figure 3. Middle East & Africa Location-Based Entertainment Market Overview
Figure 4. Middle East & Africa Location-Based Entertainment Market, By Component
Figure 5. Middle East & Africa Location-Based Entertainment Market, By Country
Figure 6. MEA – PEST Analysis
Figure 7. Middle East & Africa Location-Based Entertainment Market- Ecosystem Analysis
Figure 8. Middle East & Africa Location-Based Entertainment Market Impact Analysis of Drivers and Restraints
Figure 9. Middle East & Africa Location-Based Entertainment Market Revenue Forecast and Analysis (US$ Million)
Figure 10. Middle East & Africa Location-Based Entertainment Market Revenue Share, By Component (2021 and 2028)
Figure 11. Hardware: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 12. Software: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 13. Middle East & Africa Location-Based Entertainment Market Revenue Share, By Technology (2021 and 2028)
Figure 14. 2D: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. 3D: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 16. Middle East & Africa Location-Based Entertainment Market Revenue Share, By End Use (2021 and 2028)
Figure 17. Amusement Park: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 18. Arcade Studio: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 19. Film Studio: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 20. Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 21. Middle East & Africa Location-Based Entertainment Market Revenue Share, By Key Country (2021 and 2028)
Figure 22. South Africa: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 23. Saudi Arabia: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 24. UAE: Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)
Figure 25. Rest of Middle East & Africa Location-Based Entertainment Market – Revenue and Forecast to 2028 (US$ Million)

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa location-based entertainment market.
● Highlights key business priorities in order to assist companies to realign their business strategies.
● The key findings and recommendations highlight crucial progressive industry trends in Middle East & Africa location-based entertainment market, thereby allowing players across the value chain to develop effective long-term strategies.
● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
● Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the market, as well as those hindering it.
● Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

● HQSoftware
● Neurogaming LTD
● SpringboardVR
● Samsung Electronics Co., Ltd.
● Vicon Motion Systems Ltd