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Middle East & Africa Frozen Potato Market Forecast to 2030 – Regional Analysis – by Product Type (French Fries, Hash Brown, Shaped, Mashed, Battered/Cooked, Topped/Stuffed, and Others) and End-User (Residential and Commercial)

The Middle East & Africa frozen potato market is expected to grow from US$ 4,037.27 million in 2023 to US$ 5,150.23 million by 2030. It is estimated to grow at a CAGR of 3.5% from 2023 to 2030.

Rising Demand for Convenience Food Drive Middle East & Africa Frozen Potato Market

There is a surge in demand for frozen food due to the rising purchasing power and growing consumer preference toward ready-to-eat convenience food items. The preference for ready-to-eat, microwavable, and ready-to-prepare food products is rising significantly as they are highly suitable for on-the-go consumption and require minimal preparation time. The number of dual-income families in developed countries is rising substantially. People find it hard to manage work as well as household chores due to lack of time. Therefore, they prefer to eat out or consume ready-to-eat products that require minimal preparation and cooking efforts. Frozen food products are also growing in demand as they have an extended shelf-life, are suitable for single-person consumption, and can be prepared in very less time. Frozen potato satisfies this need of the consumers and is readily available in retail outlets or stores as well as various fast-food chains, hotels, and quick-service restaurants. The rise in the number of retail outlets, convenience stores, and supermarkets has increased the availability of ready-to-eat food, propelling the frozen potato industry to new heights. Fast-food franchises such as McDonald’s, Wendy’s, Johny Rocket, KFC, Burger King, and Hardy’s substantially impact the Middle East & Africa frozen potato market. Frozen potatoes give the same benefits and taste as fresh potatoes but have a longer shelf life, which is boosting the market growth. Furthermore, foods such as French fries and wedges are becoming increasingly popular, particularly among children and youth, which is catalyzing the growth of the Middle East & Africa frozen potato market.

Middle East & Africa Frozen Potato Market Overview

The Middle East and Africa (MEA) frozen potato market, by country, has been sub-segmented into South Africa, Saudi Arabia, UAE, Iran, and the Rest of the Middle East and Africa. The rest of the Middle East and Africa (MEA) consists of Oman, Qatar, Bahrain, and Kuwait. These countries have experienced a shift in the socio-economic conditions, food habits, lifestyle and economic status, and health patterns in the past four decades. The Middle East and Africa region has observed a rapid rise in food production and consumption. The growth in the foodservice industry has led to the increased import of various food items, such as frozen fruits and vegetables, sugar, fat, meat, wheat, and rice, from other countries. The Middle East and Africa (MEA) is an emerging market for frozen potatoes owing to the increasing demand for convenience and ready-to-cook food products. With the modification in the food habits of the people in the Middle East, the consumption of frozen potatoes would increase rapidly in the coming years.

Middle East & Africa Frozen Potato Market Revenue and Forecast to 2030 (US$ Million)

Middle East & Africa Frozen Potato Market Segmentation

The Middle East & Africa frozen potato market is segmented into product type, end-user, and country.

Based on product type, the Middle East & Africa frozen potato market is segmented into French fries, hash brown, shaped, mashed, battered/cooked, topped/stuffed, and others. The French fries segment accounted the largest share of the Middle East & Africa frozen potato market in 2023.

Based on end-user, the Middle East & Africa frozen potato market is divided into residential and commercial. The commercial segment held a larger share of the Middle East & Africa frozen potato market in 2023.

Based on country, the Middle East & Africa frozen potato market is segmented into South Africa, Saudi Arabia, the UAE, Iran, and the Rest of Middle East & Africa. The Rest of Middle East & Africa dominated the Middle East & Africa frozen potato market in 2023.

Agristo NV, Aviko B.V., Bart’s Potato Company, Farm Frites International B.V., Greenyard, J.R. Simplot Company, Kipco Damaco NV, Mccain, and The Kraft Heinz Co are some of the leading companies operating in the Middle East & Africa frozen potato market.

TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Middle East & Africa Frozen Potato Market Landscape
4.1 Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers:
4.3.2 Manufacturers:
4.3.3 Distributors or Suppliers:
4.3.4 End-Users:
5. Middle East & Africa Frozen Potato Market – Key Industry Dynamics
5.1 Market Drivers
5.1.1 Expansion of Quick Service Restaurants (QSRs)
5.1.2 Rising Demand for Convenience Food
5.2 Market Restraints
5.2.1 Increasing Preference for Fresh and Natural Products
5.3 Market Opportunities
5.3.1 Advancement in Cold Chain Infrastructure
5.3.2 Increasing Demand In Region
5.4 Future Trends
5.4.1 Use of Innovative Technologies
5.5 Impact of Drivers and Restraints:
6. Frozen Potato Market – Middle East & Africa Market Analysis
6.1 Middle East & Africa Frozen Potato Market Revenue (US$ Million), 2022 – 2030
6.2 Middle East & Africa Frozen Potato Market Forecast and Analysis
7. Middle East & Africa Frozen Potato Market Analysis – Product Type
7.1 French Fries
7.1.1 Overview
7.1.2 French Fries Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.2 Hash Brown
7.2.1 Overview
7.2.2 Hash Brown Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.3 Shaped
7.3.1 Overview
7.3.2 Shaped Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.4 Mashed
7.4.1 Overview
7.4.2 Mashed Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.5 Battered/Cooked
7.5.1 Overview
7.5.2 Battered/Cooked Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.6 Topped/Stuffed
7.6.1 Overview
7.6.2 Topped/Stuffed Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
7.7 Others
7.7.1 Overview
7.7.2 Others Market Volume, Revenue and Forecast to 2030 (KT) (US$ Million)
8. Middle East & Africa Frozen Potato Market Analysis – End-User
8.1 Residential
8.1.1 Overview
8.1.2 Residential Market Volume, Revenue, and Forecast to 2030 (KT) (US$ Million)
8.2 Commercial
8.2.1 Overview
8.2.2 Commercial Market Volume, Revenue, and Forecast to 2030 (KT) (US$ Million)
9. Middle East & Africa Frozen Potato Market – Countries Analysis
9.1 Middle East & Africa Frozen Potato Market Overview
9.1.1 Middle East & Africa Frozen Potato Market Revenue and Forecasts and Analysis – By Countries
9.1.1.1 Middle East & Africa Frozen Potato Market Breakdown by Country
9.1.1.2 South Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts to 2030 (KT)
9.1.1.3 South Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts to 2030 (US$ Million)
9.1.1.3.1 South Africa: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.3.2 South Africa: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.3.3 South Africa: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.3.4 South Africa: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.4 Saudi Arabia: Middle East & Africa Frozen Potato Market Volume and Forecasts to 2030 (KT)
9.1.1.5 Saudi Arabia: Middle East & Africa Frozen Potato Market Revenue and Forecasts to 2030 (US$ Million)
9.1.1.5.1 Saudi Arabia: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.5.2 Saudi Arabia: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.5.3 Saudi Arabia: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.5.4 Saudi Arabia: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.6 UAE: Middle East & Africa Frozen Potato Market Volume and Forecasts to 2030 (KT)
9.1.1.7 UAE: Middle East & Africa Frozen Potato Market Revenue and Forecasts to 2030 (US$ Million)
9.1.1.7.1 UAE: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.7.2 UAE: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.7.3 UAE: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.7.4 UAE: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.8 Iran: Middle East & Africa Frozen Potato Market Volume and Forecasts to 2030 (KT)
9.1.1.9 Iran: Middle East & Africa Frozen Potato Market Revenue and Forecasts to 2030 (US$ Million)
9.1.1.9.1 Iran: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.9.2 Iran: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.9.3 Iran: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.9.4 Iran: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.10 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts to 2030 (KT)
9.1.1.11 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts to 2030 (US$ Million)
9.1.1.11.1 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.11.2 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Breakdown by Product Type
9.1.1.11.3 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Breakdown by End-User
9.1.1.11.4 Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Breakdown by End-User
10. Middle East & Africa Frozen Potato Market – Impact of COVID-19 Pandemic
10.1 Pre & Post Covid-19 Impact
11. Competitive Landscape
11.1 Heat Map Analysis By Key Players
11.2 Company Positioning & Concentration
12. Middle East & Africa Frozen Potato Market Industry Landscape
12.1 Overview
12.2 Merger and Acquisitions
12.3 Expansion
12.4 Product Launch
13. Company Profiles
13.1 Bart’s Potato Company
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Aviko B.V.
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Agristo NV
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 The Kraft Heinz Co
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Kipco Damaco NV
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Mccain
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Farm Frites International B.V.
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Greenyard
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 J.R. Simplot Company
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
14. Appendix

LIST OF TABLES

Table 1. Middle East & Africa Frozen Potato Market Segmentation
Table 2. Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Table 3. Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Table 4. Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – Product Type
Table 5. Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – Product Type
Table 6. Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – End-User
Table 7. Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – End-User
Table 8. South Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By Product Type
Table 9. South Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 10. South Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By End-User
Table 11. South Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By End-User
Table 12. Saudi Arabia: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By Product Type
Table 13. Saudi Arabia: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 14. Saudi Arabia: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By End-User
Table 15. Saudi Arabia: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By End-User
Table 16. UAE: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By Product Type
Table 17. UAE: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 18. UAE: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By End-User
Table 19. UAE: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By End-User
Table 20. Iran: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By Product Type
Table 21. Iran: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 22. Iran: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By End-User
Table 23. Iran: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By End-User
Table 24. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By Product Type
Table 25. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 26. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT) – By End-User
Table 27. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million) – By End-User
Table 28. Company Positioning & Concentration

LIST OF FIGURES

Figure 1. Middle East & Africa Frozen Potato Market Segmentation, By Countries
Figure 2. Porter’s Five Forces Analysis
Figure 3. Ecosystem: Middle East & Africa Frozen Potato Market
Figure 4. Middle East & Africa Frozen Potato Market – Key Industry Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. Middle East & Africa Frozen Potato Market Revenue (US$ Million), 2022 – 2030
Figure 7. Middle East & Africa Frozen Potato Market Share (%) – Product Type, 2022 and 2030
Figure 8. French Fries Market Revenue and Forecasts To 2030 (KT)
Figure 9. French Fries Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. Hash Brown Market Revenue and Forecasts To 2030 (KT)
Figure 11. Hash Brown Market Revenue and Forecasts To 2030 (US$ Million)
Figure 12. Shaped Market Revenue and Forecasts To 2030 (KT)
Figure 13. Shaped Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14. Mashed Market Revenue and Forecasts To 2030 (KT)
Figure 15. Mashed Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Battered/Cooked Market Revenue and Forecasts To 2030 (KT)
Figure 17. Battered/Cooked Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18. Topped/Stuffed Market Revenue and Forecasts To 2030 (KT)
Figure 19. Topped/Stuffed Market Revenue and Forecasts To 2030 (US$ Million)
Figure 20. Others Market Revenue and Forecasts To 2030 (KT)
Figure 21. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 22. Middle East & Africa Frozen Potato Market Share (%) – End-User, 2022 and 2030
Figure 23. Residential Market Volume and Forecasts To 2030 (KT)
Figure 24. Residential Market Revenue and Forecasts To 2030 (US$ Million)
Figure 25. Commercial Market Volume and Forecasts To 2030 (KT)
Figure 26. Commercial Market Revenue and Forecasts To 2030 (US$ Million)
Figure 27. Middle East & Africa Frozen Potato Market, by Key Country- Revenue (2022) (US$ Million)
Figure 28. Middle East & Africa Frozen Potato Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 29. South Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Figure 30. South Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Figure 31. Saudi Arabia: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Figure 32. Saudi Arabia: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Figure 33. UAE: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Figure 34. UAE: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Figure 35. Iran: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Figure 36. Iran: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Figure 37. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Volume and Forecasts To 2030 (KT)
Figure 38. Rest of Middle East & Africa: Middle East & Africa Frozen Potato Market Revenue and Forecasts To 2030 (US$ Million)
Figure 39. Heat Map Analysis By Key Players

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa frozen potato market.
● Highlights key business priorities in order to assist companies to realign their business strategies.
● The key findings and recommendations highlight crucial progressive industry trends in Middle East & Africa frozen potato market, thereby allowing players across the value chain to develop effective long-term strategies.
● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
● Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the market, as well as those hindering it.
● Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

The List of Companies – Middle East & Africa Frozen Potato Market

● Agristo NV
● Aviko B.V.
● Bart’s Potato Company
● Farm Frites International B.V.
● Greenyard
● J.R. Simplot Company
● Kipco Damaco NV
● Mccain
● The Kraft Heinz Co

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